It’s an attitude and a way of life. It’s how we do everything at Dynamis.
Our time on earth is precious. It passes quickly and can be taken away from us in an instant. Every day we wake is another opportunity to CRUSH LIFE. Give it 1000%. Freedom isn’t free.
It’s our duty to honor and respect the sacrifices made by the men and women who have sacrificed for us. They are no longer able to enjoy what we have, so it’s up to us to CRUSH EVERYTHING FOR THEM!
CRUSH EVERYTHING started overseas in an undisclosed location on a small forward operating base. Few people in life will stick with you until the end and push you to be better because they love you. Luis Souffront (EOD1) was one of the best training partners I have ever had and it’s because he pushed me with all of his heart. In the gym, in the pool, on target chasing bad guys, even in the chow hall he would find a way to make me better. We started to say CRUSH all the time. CRUSH that and CRUSH this and CRUSH to just about anything we would try to attack with our entire beings.
Luis was killed in action. After reflecting on everything we had done together and how much he pushed me, I just started saying CRUSH EVERYTHING. I do not have an excuse or a reason to not give what I am doing all my heart. It’s the small things that leave the biggest impacts…
Let their lives and their stories live through us by attacking life with everything we’ve got. Live your life in a way that would make those we honor proud. Be accountable for your actions. Aim for a higher standard, inspiring those around you to become better warriors and patriots and CRUSH EVERYTHING you do!!
Crush Everything Apparel
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